Thus it is quite likely that these warnings are an attempt to direct more consumers to its own payment feature. Amazon’s “Buy with Prime”, competes directly with Shopify’s own checkout and payment service, Shop Pay, which the company has been trying to broaden with Google and Facebook deals. However, the issue goes deeper than this. Shopify has also gone so far as to claim that Amazon’s function could cause leaks in customer data and security issues, also emphasising that it cannot help support merchants who use it, in case of fraudulent orders. Shopify has been warning merchants against using Amazon's ( AMZN) “Buy with Prime” function, claiming that it violates the former’s guidelines and that the function is insecure. Why are Shopify (SHOP) and Amazon (AMZN) at loggerheads recently? This was admitted by Shopify’s CEO Tobi Lutke, in a note on the company’s blog. These new appointments, as well as earlier job cuts, are part of a revised strategy being implemented by the company following a miscalculated estimate that e-commerce would continue to be buoyed by the pandemic wave. This comes following a slew of job cuts announced by the company back in July, which has seen about 10% of the job force being let go: approximately 1,000 employees. Shopify ( SHOP) has recently appointed Jeff Hoffmeister from Morgan Stanley ( MS) as its new chief financial officer (CFO) and promoted Kaz Nejatian to the role of chief operating officer. What management changes is Shopify (SHOP) seeing?
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